Digital Marketing Executive

About the Company

Shaw & Co is a leading corporate finance advisory firm, supporting entrepreneurs and owner-managed businesses with mergers, acquisitions, and funding solutions. With a strong track record working alongside major global brands, the firm continues to grow and innovate to meet evolving client needs.

Key Responsibilities

Digital Marketing & Campaigns

• Plan, execute, and optimise end-to-end digital campaigns

• Manage CRM (Dynamics 365) workflows, segmentation, and lead nurturing

• Run A/B tests and track campaign performance

Content & Brand

• Create and manage website, social, and email content

• Oversee video production and digital asset creation

• Ensure brand consistency, compliance, and accessibility

SEO, SEM & Analytics

• Own keyword strategy, SEO performance, and technical optimisation

• Manage paid campaigns (PPC) with a focus on ROI

• Build dashboards and report on traffic, conversions, and engagement

Continuous Improvement

• Identify optimisation opportunities and automation solutions

• Collaborate with internal teams and external partners

• Monitor competitor activity and market trends

Salary

From £35,000 per year

The Role

As a Digital Marketing Executive, you’ll own and optimise the firm’s digital marketing engine—delivering targeted, data-driven campaigns that drive measurable growth. You’ll manage CRM workflows, SEO/SEM, analytics, and AI-powered content, working closely with senior leadership to shape strategy and performance.

What You’ll Bring

Essential

• Strong digital marketing experience across SEO, PPC, CRM, and analytics

• Hands-on experience with Dynamics 365 or similar CRM platforms

• Ability to run and analyse full campaign lifecycles

• Solid content creation and copywriting skills

• Data-driven mindset with strong organisational skills

Desirable

• Experience with AI tools (e.g. ChatGPT, Copilot)

• Knowledge of Google Ads, LinkedIn Ads, and Power BI

• Background in B2B or professional services marketing

• Understanding of attribution models and funnel analytics

What’s on Offer

• Competitive salary from £35,000 (higher for exceptional candidates)

• Bonus scheme and equity incentives

• Private medical insurance (family included)

• Pension, life insurance, and income protection

• Cycle to work scheme

• Hybrid working (up to 2 days from home)

📧 Apply: Send your CV and cover letter with the subject “Digital Marketing Executive” to careers@shawcorporatefinance.com