Digital Brand Coordinator
Job Title: Digital Marketing Coordinator
Location: Manchester M28 2LY (Hybrid – minimum 50% on-site)
Contract: Freelance / Part-Time
Salary: £15–£18 per hour
Role Overview
Scalp Solutions Ltd is seeking a proactive and versatile Digital Marketing Coordinator to oversee and coordinate the company’s digital presence across website, email, social media, and digital assets.
This role will act as the central hub between the business’s brand vision and technical execution, ensuring all digital platforms remain engaging, functional, and commercially effective. You will work closely with external developers, manage email marketing campaigns, coordinate social content, and maintain organised digital assets.
This is an ideal opportunity for a hands-on digital marketer who enjoys balancing creativity, organisation, and technical coordination within a growing business.
Key Responsibilities
Website Liaison & Maintenance
Act as the primary point of contact for external website developers
Translate business requirements into clear technical briefs for developers
Coordinate website improvements including bug fixes, landing pages, and UX enhancements
Conduct regular website audits to ensure links, imagery, and content remain accurate and functional
Email Marketing Management
Manage end-to-end email marketing campaigns using Mailchimp or Klaviyo
Build and optimise automated workflows including welcome journeys and abandoned cart sequences
Segment audiences to improve targeting and campaign effectiveness
Monitor campaign performance and identify optimisation opportunities
Social Media & Content Coordination
Manage day-to-day posting and engagement across Instagram, LinkedIn, Facebook, and other platforms
Maintain a consistent brand voice and visual identity across channels
Monitor trends, audience engagement, and community feedback
Support ongoing content planning and brand awareness activity
Digital Asset Management
Organise and maintain digital assets including logos, photography, videos, and brand guidelines
Ensure all online listings and third-party platforms display accurate and up-to-date information
Maintain structured and accessible digital filing systems
The Successful Applicant
Essential Skills & Experience
Minimum 2 years’ experience in a digital marketing or marketing generalist role
Strong understanding of website structures and ability to communicate effectively with developers
Experience using CMS platforms such as WordPress or Shopify
Proven experience with Mailchimp or Klaviyo email marketing platforms
Strong written communication and copywriting skills
Excellent organisational skills with strong attention to detail
Ability to manage multiple priorities independently
Technical & Platform Knowledge
Canva or Adobe Creative Suite
Google Analytics
Meta Business Suite
Email marketing platforms including Mailchimp or Klaviyo
Desirable
Experience within ecommerce, beauty, wellness, or healthcare sectors
Freelance or agency-side marketing experience
Experience coordinating hybrid digital campaigns across multiple channels
Salary & Benefits
£15–£18 per hour
Hybrid working arrangement
Flexible working hours
Casual dress
Company events
Employee discount
On-site parking
Opportunity to work across multiple areas of digital marketing
If you’re a digitally savvy marketer who enjoys coordinating websites, email campaigns, social media, and creative assets in a varied hands-on role, this is an excellent opportunity to join a growing business with flexibility and creative ownership.
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