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Social Media Marketing

Job Title: Social Media Marketing Manager (Team Lead)

Location: Remote

Contract: Zero Hours Contract

Salary: £12.21 – £34.79 per hour

Role Overview

We are seeking a creative and commercially driven Social Media Marketing Manager (Team Lead) to oversee and grow digital engagement across a range of fast-moving social platforms.

This is an exciting opportunity for a social-first marketing professional with a strong understanding of Gen Z audiences, viral content trends, and online community growth. The successful candidate will lead social media strategy across platforms including TikTok, Instagram, YouTube Shorts, and X, while managing content planning, campaign performance, and audience engagement initiatives.

Working closely with content creators and product teams, you will play a key role in driving user growth, increasing brand visibility, and delivering engaging social campaigns that resonate with online communities.

Key Responsibilities

  • Develop and execute social media strategies across TikTok, Instagram, YouTube Shorts, X, and emerging platforms

  • Manage content calendars focused on engagement, growth, and user acquisition

  • Lead and mentor a small team of content creators and coordinators

  • Analyse campaign performance and optimise content using platform insights and metrics

  • Plan influencer collaborations, giveaways, and audience engagement campaigns

  • Monitor social trends, competitor activity, and platform algorithm updates

The Successful Applicant

Essential Skills & Experience

  • Proven experience managing social media marketing campaigns and online communities

  • Strong understanding of Gen Z platforms, trends, and audience engagement strategies

  • Experience creating and managing social media content calendars

  • Ability to analyse campaign performance and optimise content for growth and engagement

  • Experience leading or mentoring content creators or junior marketing team members

  • Strong communication, organisation, and project management skills

  • Creative mindset with a proactive and commercially aware approach

  • Ability to work independently within a remote working environment

Technical & Platform Knowledge

  • TikTok

  • Instagram

  • YouTube Shorts

  • X (Twitter)

  • Social media analytics and reporting tools

  • Influencer and community engagement strategies

Desirable

  • Experience working within startup, digital, or creator-led businesses

  • Knowledge of viral marketing and short-form video strategies

  • Experience coordinating influencer collaborations and promotional campaigns

  • Understanding of social platform algorithms and audience growth tactics

Salary & Benefits

  • £12.21 – £34.79 per hour

  • Fully remote working arrangement

  • Flexible zero hours contract

  • Opportunity to lead and shape social media growth strategies

  • Creative and fast-paced working environment

  • Exposure to influencer campaigns, audience growth, and digital brand building

  • Opportunity to work across emerging social platforms and trends

If you are a social media professional who thrives on creativity, audience engagement, and building online communities across fast-growing digital platforms, this is an exciting opportunity to make a real impact within a dynamic remote team.


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