Brand & Digital Marketing Manager

Job Title: Brand & Digital Marketing Manager

Location: Edinburgh (In-Person / Flexible Working)

Contract: Permanent / Full-Time or Part-Time

Salary: £38,000 – £40,000 per annum (pro rata)

Role Overview

Society is an ambitious and independently owned restaurant in Edinburgh, recognised for exceptional food, outstanding customer experience, and a strong reputation within Scotland’s hospitality sector.

We are seeking a highly creative and hands-on Brand & Digital Marketing Manager to lead and execute the restaurant’s day-to-day marketing, digital presence, and brand development activity. This role will play a key part in shaping how Society presents itself across social media, website, design, customer communications, and promotional campaigns as the business continues to grow.

The successful candidate will combine strong creative judgement with practical execution skills, taking ownership of content creation, digital campaigns, website updates, and brand consistency across all customer touchpoints. This is a highly operational and creative role requiring regular in-person content creation within the restaurant environment.

This position is ideal for someone who enjoys building brands through direct execution, thrives within hospitality environments, and wants genuine ownership within a fast-growing independent business.

Key Responsibilities

• Manage and develop Society’s brand presence across social media, website, and customer touchpoints

• Create engaging photo, video, and social media content across Instagram, TikTok, Facebook, and related platforms

• Design menus, promotional materials, and creative assets for campaigns and events

• Manage website updates, landing pages, and digital customer touchpoints

• Build and optimise Meta and Google advertising campaigns to support growth and engagement

• Support launches, seasonal campaigns, events, and ongoing customer communications

The Successful Applicant

Essential Skills & Experience

• Minimum 2 years’ experience within digital marketing, content creation, or creative marketing roles

• Strong understanding of social media management and content creation

• Experience managing Meta and Google advertising campaigns

• Experience maintaining websites and digital platforms

• Strong visual design and creative execution skills

• Ability to work independently and deliver high-quality work efficiently

• Excellent organisational skills with strong attention to detail

• Strong written and verbal communication skills

• Commercial awareness with an understanding of brand performance and customer engagement

Technical & Platform Knowledge

• Instagram

• TikTok

• Facebook

• Meta Ads Manager

• Google Advertising platforms

• Website CMS platforms such as Squarespace, Shopify, WordPress, or Webflow

• Canva, Adobe Express, Figma, or Adobe Creative Suite

Desirable

• Experience within hospitality, food, lifestyle, or consumer brands

• Photography and videography skills

• Experience working within fast-paced operational environments

• Understanding of SEO and digital optimisation best practices

Salary & Benefits

• £38,000 – £40,000 per annum pro rata depending on working pattern

• Flexible full-time or part-time working structure

• 28 days holiday including public holidays (pro rata)

• Staff food and drink discounts

• Free classes at Tribe Yoga

• Creative ownership and autonomy within the role

• Opportunity to grow alongside an ambitious independent hospitality business

• Potential relocation support for exceptional candidates

• UK visa sponsorship available for suitable applicants already working within the UK

If you are a creative and commercially minded marketing professional who enjoys building brands through hands-on execution, creating engaging content, and contributing to the growth of an ambitious hospitality business, this is an exciting opportunity to make a real impact within a highly regarded independent brand.

Apply now to find out more.