Campaign Manager

Job Title: Campaign Manager

Location: Maple Street, London (4 Days On-Site)

Contract: Permanent / Full-Time

Salary: £50,000 – £55,000 per annum + Bonus + LTIP

Role Overview

Wingstop UK&I is seeking a commercially driven and highly creative Campaign Manager to lead high-impact marketing campaigns across one of the UK’s fastest-growing and most culturally relevant QSR brands.

This is a pivotal role focused on delivering product and performance-led campaigns that drive awareness, customer engagement, frequency, and sales growth across multiple channels and restaurant locations. Working closely with CRM, Digital, Innovation, Operations, and Brand teams, you will take ownership of campaign execution from initial briefing through to performance analysis and optimisation.

The successful candidate will combine strategic marketing expertise with strong commercial awareness and campaign delivery experience, helping shape how the brand connects with customers, particularly younger and student audiences, across both digital and in-store experiences.

This is an exciting opportunity for someone who thrives within fast-paced growth environments and wants to make a visible impact within an internationally recognised brand.

Key Responsibilities

• Lead the delivery of multi-channel campaigns across digital, CRM, delivery, social, and in-store channels

• Manage campaign planning, creative briefing, execution, and performance analysis

• Drive engagement and loyalty through campaigns targeted at student and youth audiences

• Develop and manage commercial partnerships to increase reach, revenue, and customer acquisition

• Track campaign performance and deliver actionable commercial insights and optimisation recommendations

• Collaborate cross-functionally with Operations, Finance, CRM, Brand, and Digital teams to deliver seamless campaigns

The Successful Applicant

Essential Skills & Experience

• Proven experience within a Campaign Manager or integrated marketing role

• Strong background delivering multi-channel marketing campaigns within fast-paced consumer environments

• Experience managing campaign strategy, execution, and performance reporting

• Strong commercial awareness with the ability to drive engagement, traffic, and sales growth

• Experience working across CRM, digital marketing, social media, and customer activation campaigns

• Excellent project management and stakeholder coordination skills

• Strong analytical mindset with experience using campaign insights to optimise performance

• Ability to manage multiple campaigns and deadlines simultaneously

• Excellent communication and leadership skills with a collaborative working style

Technical & Platform Knowledge

• CRM and loyalty marketing platforms

• Social media and digital campaign channels

• Marketing analytics and reporting tools

• Campaign planning and performance optimisation

• Commercial partnership and activation management

Desirable

• Experience within QSR, hospitality, retail, or consumer-led brands

• Understanding of youth and student marketing strategies

• Experience managing large-scale promotional or product launch campaigns

• Passion for culturally relevant marketing and customer engagement trends

Salary & Benefits

• £50,000 – £55,000 per annum depending on experience

• Performance bonus scheme and LTIP programme

• Hybrid working arrangement with flexibility

• 25 days annual leave plus bank holidays

• Enhanced employer pension contributions

• Private healthcare including Vitality at Work benefits

• Enhanced maternity and paternity leave

• EV salary sacrifice scheme

• Flexible pay access through Wagestream

• Structured onboarding, training, and career development opportunities

• Retail, dining, wellness, and lifestyle discount platforms

• Exclusive employee dining discounts

• Opportunity to join one of the UK’s fastest-growing and most recognised QSR brands

If you are a commercially focused marketing professional who thrives on delivering impactful campaigns, driving customer engagement, and working within a high-growth brand environment, this is an excellent opportunity to make your mark within an ambitious and innovative business.

Apply now to find out more.